Sims from video game company giant

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“This company shows a system capable of identifying the needs and habits of viewers and a continuous effort to make it easier for them to view their productions, together with a highly effective relationship marketing system at a low cost, based fundamentally on two-way communication through social networks, with an appropriate tone to generate the most virality.” Simply put, Netflix created a system that focused on personalization (understanding their viewers) and easy engagement through social media.

I mean… The Protocol Netflix Relationship Marketing Nike Nike is one of the most successful companies in the world, and a large part of their success can be attributed to their relationship marketing strategy. Nike’s target market is athletes, and the company CY Lists uses a variety of channels to reach them, including social media, sponsorships, and events. Nike They have also developed a strong brand identity (it’s virtually impossible to not recognize their logo and slogan), which further strengthens their relationships with consumers. Nike’s strategy has allowed the company to create a community of athletes who are loyal to the brand and its products.




This loyalty has been a major driver of Nike’s growth and success. Paralives Studio Paralives I have to give a shout-out to this indie studio. Paralives is an up-and-coming dollhouse simulation that is set to compete with the Sims. Yes, that , Electronic Arts. Alex Massé, a video game developer, and his small team are the ones creating this game, and their Patreon has raised $39,628.57 to hire more people to work on the game. Paralives Patreon Perks include being part of their Discord community, getting named in the credits, being able to name “Townies” and pets, access to work in progress, access to the soundtrack upon game release, getting recreated in the game, and more. As you can see, their patrons not only get to engage with the creators directly, but they become part of the process.